Positive Adamsky

full service. full positive.
This is how we roll. This is how we live.
This is how we open the curtains. This is how we dress up. This is how we build the future.
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Key services
What we offer
Agencies
What we do
Solutions
What we have...
Did we just say how proud we are of ourselves because we can think in models and systems? What’s much better: we also like to INVENT them! And if we already did, we share them with our clients with pleasure to make their lives better.
Brand Activation
Brand Activation
Clockwork-like strategies, international methodology, dazzling visuals. We know your brand is full of life. We only help it seize its opportunities.
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Ad Rhetoric
Ad Rhetoric
The pandemic brought the end of the imperative mood in marketing. Is it time for a more sensitive way of communication? Our solution may help you find your new voice you need to create effective campaigns.
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Whymining
Why
mining
Are you looking for a new communication tool? Tell your story and your role in it. Finding the WHY behind your actions can help you find great messages for your communication.
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BeCause Circle
BeCause
Circle
You're a good brand only if you believe in a good cause. Although it's not enough to only believe in the cause. You need to be able to tell about it too. The rules of purpose marketing redefine the rules: doing well by doing good.
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Digitalroadmap
Digital
roadmap
Your own, personal digital rebirth. Situation analysis, planning, execution. All of this incorporated into a comprehensive, data-driven growth plan.
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SocialSonar
Social
Sonar
Find your own digital resonance and tune in on the online world's frequency. Social Sonar will guide you and help you interpret the signs while you map out your own social ID.
let’s see
Pepsi
Audi
EON
Jysk
Rossmann
Continental
Netrisk
Gorenje
Hisense
Foodora
Ferrero
Frosta
Meggle
Maresi
Lipton
7up
Guarana
Henkel
Daikin Hungary
Husqvarna
Ringier AxelSpringer
Royal Canin / Mars Group
Elanco
Bayer
Berlin Chemie
Synlab
Alcon
Bristol Myers Squibb
Cord Blood Center
Babor
Legrand
Iveco
Motul
Mazak
Linde
Budapest Airport
Indotek
Corvin Plaza
Duna Plaza
KÉSZ Csoport
Alma gyógyszertárak
Gyöngy Patikák
Prémium Önkéntes Pénztárak
Szentkirályi
Theodora
Globus
Nádudvari
Béres
Szarvasi Mozzarella
Lipóti Pékség
Mogyi
Kotányi
Horváth Rozi
Cerbona
Hélia-D
24.hu
Libri
Móra Könyvkiadó
OPTEN
BorsodChem
Axial
Délkertész
Kolping
Bobo FunPark
Greenfield Hotel & Golf
Fagus Hotel
Sirius Hotel
Adventor Hotels
Biggeorge Property
CopyDepo
Eurorisk
Baumgartner
Emil Frey
Penta Pharma
BIM
Baumatell
Frontal
Frontech
Matech
Provim
DVB
Consteel
Butz Bach
Edupark
Miell Group
VP-Med
K&V
Targonca Trade
Jégtrade
Magyar Nemzeti Múzeum
Magyar Marketing Szövetség
Mezőgazdasági Eszköz és Gépforgalmazók Országos Szövetsége (MEGFOSZ)
Innovatív gyógyszergyártók Egyesülete (AIPM)
IOM
Svábhegyi Csillagvizsgáló
Lakitelki Népfőiskola
Hungarikum Liget
Magyar Kereskedelmi és Iparkamara (MKIK)
Budapesti Kereskedelmi és Iparkamara
Lízingszövetség
Magyar Szállodák és Éttermek Szövetsége
Budapesti Bevásárló és Tematikus Utcák (BUM)
Magyar Építészeti Múzeum
Békéscsaba
Mátraverebély – Szentkút
Magyarkanizsa
Budapest 13. kerület
Lébény
Gyomaendrőd
Tolna
Infotér Egyesület
Budapesti Nagybani Piac
Csodalámpa Alapítvány
portfolio
Pharma
Pharma

Few sectors' communication are more tightly regulated than the pharmaceutical's: fortunately, thanks to our decades of experience, we don't get lost in the jungle of regulations. We know the jargon, the musts, the forbiddens, the structure of the sector, even of veterinary medicine's – and if we don't know something, we know how to ask smartly instead.

  • Prostamol
  • Espumisan
  • Béres
  • NOVO-C
  • VP-Med
  • Bristol Myers Squibb
  • Allergan
  • Bayer
  • Elanco
  • Dentinox
  • Visol
  • Kitonail
portfolio
Retail
Retail

Every shopping mall is its own ecosystem: fashion stores, tech stores, restaurants can be found there, and, of course, their customers as well. Visitors come to the malls for the products and experiences offered by the tenants. We are familiar with how we can entice them into even more stores, how we can give them lasting experiences and, in parallel, how we can increase tenant satisfaction.

  • Alba Plaza (Székesfehérvár)
  • Balaton Plaza (Veszprém)
  • Cédrus Üzletház (Nyíregyháza)
  • Corvin Plaza (Budapest)
  • Csepel Plaza (Budapest)
  • Debrecen Plaza
  • Duna Center (Győr)
  • Duna Plaza (Budapest)
  • Győr Plaza
  • Kaposvár Plaza
  • Kanizsa Centrum (Nagykanizsa)
  • Kanizsa Plaza (Nagykanizsa)
  • Nyír Plaza (Nyíregyháza)
  • Miskolc Plaza
  • Pelikán Bevásárlóközpont (Szolnok)
  • Promenade Mall (Marosvásárhely)
  • Shopmark (Budapest)
  • Sopron Plaza
  • Szeged Plaza
  • Szolnok Plaza
  • Zala Plaza (Zalaegerszeg)
  • Újbuda Center (Budapest),
portfolio
FMCG
FMCG

These are the brands that people can love – both on the consumer and the advertising side. Advertising agencies dream of working on FMCG brands, as they can enrich the history of huge international brands occasionally. However, advertising your favorite chocolate or drink on its own is worth nothing without creative and effective point-of-sale advertising tools, BTL support, social media activities, outdoor campaign elements, and digital ads. If we look at a given task, we will know what could prove effective – and we will also execute the ideas.

  • Ferrero
  • Pepsi
  • Szentkirályi
  • Theodora
  • Lipton
  • Guarana
  • Szarvasi Mozzarella
  • Nádudvari
  • Globus
  • Mogyi
  • 7up
  • Frosta
  • Kotányi
  • Cerbona
  • Horváth Rozi
timeline
2010
2023
The past 12 years
2010
E.ON
The partnership which brought Adamsky to life.
MTV
We did some reinterpretation on the TV bear.
CIG Pannónia
Full branding for a listed company? No problemo.
Hyundai
10 years of driving together on the social highway.
Magyar Turizmus Zrt
This year was all about festivals. We had a chance to talk about it.
Carnet
We’ve started to dream together with the car segment.
2011
Tokaj Kereskedőház
360° wine marketing with a lot of tastings.
Samsung
BTL? Hostess Promotion? Easy Peasy! We made the experience of a truly living brand even more alive.
Katedra
Can we fluently speak the language of one of the biggest language schools? No problem!
Drogerie Markt
Extravaganza of social solutions for the glory of beauty and health.
Axel-Springer
A unique partner requires unique distributing solutions.
Eurest
The recipe of a perfect cooperation: innovation, international values and a tasty health oriented food-supply brand.
2012
Dr Oetker
We’ve sweetend their social media
Fiskars
Full service from A to Z for one of the well-known finnish brand.
Randstad
We’ve joined the hunt of one of the biggest headhunter companies.
Stabilo
We’ve colored each others’ lives (and won a LolliPOP award in the meantime)
Sanoma (known today as Central Media)
We maxed out the unique alternative magazine distribution.
Marquard Media
To this day, their alternative magazine portfolio distribution rolls with us!
2013
Panasonic
Full range shopper marketing and POS service.
IBUSZ
The start of our big journey, with a bunch of cool creative concepts.
Euronics Műszaki Áruházlánc
In the big leage of full scale online marketing.
IKO Channels: Sport Klub, Fishing & Hunting, DoQ, etc.
We switched on to the world of TV as a lead agency.
Safilo
A clear vision in the market of sunglasses.
2014
Borsodi
We got a taste from the foamy side of life.
UPC
We won a lot of awards with uncle Gyuri Korda.
Pepsi
We learnt here how to FMCG and to win awards for real.
Richter Gedeon 
A feature-length film brought our in-house film production department to life.
Ingatlan.com
Moving the real estate market to the social media
TEKA
Baking some tasty online and marketing activities.
2015
Lay's
Market leader in the house!
Corona Extra
We found our common beach.
Gorenje
Forget transporting Gorenje fridges with Trabant, hello full service collab!
KLM-AirFrance
We made their news fly all around Europe.
Huawei
Everything BTL, everything tech
Linde
Premium trucks in material handling and communications? Creative agency? Yup, we do it as well.
2016
Borsodi - Hazai Pályán 
The BTL solution of the year.
KÉSZ Group
From the first sketch until the last brick
Mindig TV and Mindig TV Extra
This show is a blockbuster. Miss it? Not a chance! Thank you!
UNION Biztosító
The most important thing is safety with our Brand Activation Model
BWT (Best Water Technology)
Not only a Formula 1 pink panther: Brand strategy and lead, that was all us!
Fashion Days
The start of our still going, trendy collab.
2017
BUD
The airport communication got included in our repertoire.
Lipton, Schweppes 
We are getting the taste of woring together with market leader brands.
Naturwaren (Naturprodukt)
Global, full-range partnership in the pharma market
Lipóti Pékség
The start of our fresh, crunchy cooperation, with a hint of brand strategy and online solutions
Milk Interprofessional Organization and Product Board
Our hearts beat faster when it’s a good cause. We’ve became the lead agency of the "MilkHeart" campaign, to support the cause of Hungarian milk producers.
Hungarikum Liget
We can build a „seaport” for the greatest Hungarian values.
2018
Heineken
A new star amongst our experience with beers.
Mirinda, Cheetos, Gatorade 
The PepsiCo bingo completed.
Müpa
Classical music + unclassical creative solutions
UNIQA Biztosító
We help the brand in the B2B marketing segment, to make others sure about security.
Land Rover, Jaguar
The most compelling cars require compelling social media activity.
IOM
Our staggering social responsibility campaign against exploitation. Don’t let it happen!
2019
Netpincér
PR and social media delicacies at the No.: 1 food delivery brand.
Berlin Chemie 
From on-field to digital we did activate pharma products in almost every way.
Reckitt
Our partnership is pure goodness!
Fundamenta
Realizing peoples’ dreams about their homes with our creativity.
Bayer
Everything about animal health care in the Hungarian, Romanian and Bulgarian market.
Penta Pharma
Social, TV, product strategy? Pick your favourite.
2020
Indotek Plaza Portfolio: (21 shopping malls)
We are not lazy when it comes to shopping.
Royal Canin / Mars Group
Our animal compatinons deserve outmost care. Even in the online space.
AIPM (Assotiation of Pharmaceutical Manufacturers)
New medication, new chance for life. We had a chance to tell this truth.
Synlab
We became the lead agency for the biggest laboratory diagnostics company in Hungary.
MKB-Euroleasing
We offer creative solutions for one of the most decisive agents in the leasing market
Würth
We expanded the range of hammers and screwdrivers with a brand strategy and an activation toolbox
2021
Abbvie / Allergan
We not only volumized the natural features of the face, but also the brand’s social media presence
Diaverum
We became the international social media agency for the leading nephrology brand
Dockyard
Adventure, adrenaline, high performance – put into creative context
Főtaxi, Budapest Taxi
We rolled together with the capital's biggest taxi company on social media
RMC
We treated digital activities for one of Hungary’s leading private healthcare brands
Wienerberger, Semmelrock
Building leading product brands in social media.
2022
Apple
Picking apples – supporting the brand's field promo activities
Billingo
We entered the world of billers, and we billed a brand strategy
CCC
We pulled off Central Europe's strongest Back to School campaign with Pete Marics
Canon
Sharp focus and PR strategy: getting in the loop with one of the most famous optical brands
Millenáris
Chasing dreams… and finding them at the contemporary science exhibition with PR
Stada (Degasin, Daosin)
Working and filming on several brands of the leading German pharmaceutical company
2023
GYSEV Cargo
Love project and assignment: this spectacular shooting is stored in our hearts
GLS
We provide digital solutions to a worldwide known courier company – with express delivery
McKinsey
The consultant of the Big4 asked for consultation – and we consulted: about employer branding
2024
We are ready as ever!
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Awards

Awards & case studies
27
Gold
24
Silver
14
Bronze
73
Shortlist
5
Toplist
2021
PR TOPLIST - HUNGARY'S TOP AGENCY #5
2020
PR TOPLIST - HUNGARY'S TOP AGENCY #5
2017
PR TOPLIST - HUNGARY'S TOP AGENCY #5
2017
PR TOPLIST - TOP CAMPAIGNS 3RD PLACE - PEPSI VLOGGERRIVALRY
2016
PR TOPLIST - HUNGARY'S TOP AGENCY #9
case studies
gossip
gossip
Positive Adamsky has officially joined MISSION HUBS, an independent international agency network. This collaboration marks a pivotal step in the company’s long-envisioned global strategy, focusing on strengthening its international presence and expanding its network of global partnerships.
Euronics has chosen Positive Adamsky as its creative agency through an invitation-only tender to transform its entire communication platform.