adamsky
Where's the line?
We're always
seeking it.
As Positive Adamsky's experimenting department, we eat customs for breakfast and chase it with some obvious. These are off the table.
Image campaign, film production, integrated campaign, trade marketing: we always concoct the best solutions that present the brand's values in a way no one had ever thought of.
If we are allowed to do so.
In-house film production
Customer-centriccontrol freakness
In-house film production
We do every step of the production in-house, with the help of our trusty team of subcontractors.
We believe that the way to preserve the most of the original concept is to do everything ourselves from shooting through editing and post-production, that way the end result will be faithful to the original – often idealistic – vision.
1/11
Gedeon Richter
re-enactment documentary
Gedeon Richter
  • length
    115 min
  • client
    Richter Gedeon Nyrt
  • details
    Full feature re-enactment documentary of the life of Gedeon Richter (in-house production).
MTV Bear
viral video
MTV Bear
  • length
    70 sec
  • client
    Music Television
  • details
    Two viral videos we produced for a name usage debate.
Regional Product spot
rich media spot
Regional Product spot
  • length
    56 min
  • client
    Borsodi Sörgyárak
  • details
    Borsod County – Regional rich media spot
Influencer film
Influencer film
  • length
    15 min
  • client
    Schweppes
  • details
    We shot a film for Schweppes' Summer campaign about three influencer's adventures.
Image Spot
Image Spot
  • length
    50 sec
  • client
    Magyar Gyógyszergyártók Szövetsége
  • details
    An image spot for Hungarian-produced pharmaceuticals.
Exemplar
interview
Exemplar
  • length
    50 min
  • client
    Példakép Alapítvány
  • details
    Exemplar interview film
Pepsi UCL
prank video (series)
Pepsi UCL
  • length
    45 sec
  • client
    Pepsi
  • details
    A series of videos for an online campaign on the occasion of the Champions League.
Co-Branded Preroll
3D Animation
Co-Branded Preroll
  • length
    41 sec
  • client
    Pepsi/Lays
  • details
    As part of a campaign launched on the occasion of the Champions League, we produced a 3D animation to use in pre-roll.
Online Contest
viral spot
Online Contest
  • length
    165 sec
  • client
    UPC Business
  • details
    An online video to celebrate UPC's 500,000th subscriber.
Anti-Human Trafficking
awareness spot
Anti-Human Trafficking
  • length
    50 sec
  • client
    ergo Európai Regionális Szervezet
  • details
    A film about the dangers of human trafficking.
Fibroids awareness
campaign film
Fibroids awareness
  • length
    45 sec
  • client
    Magyar Nőorvos Társaság
  • details
    A film about the dangers of fibroids.
We are comfortablewith saying numbers
Sales-focused solutions and references
Channel and tool selection for our campaigns is never off-the-shelf: one of the most important steps when planning a campaign is finding the appropriate channels and tools to use to achieve the results the client desired.
We want to present a few sales campaigns that we did from the past few years and explain their effects on the sales figures.
1/4
Borsodi Playing home field
Borsodi Playing home field
  • length
    2 min
  • Activations
    POS promotion localized for 2 counties supported by nationwide image communication.
  • details
    Microsite for the campaign, personalized scratch cards, numerous creative guaranteed gifts.
Multi-product educational promotion
Multi-product educational promotion
  • length
    2 min
  • Activations
    Educational promotion, with a scope of 4 products. The goal of the campaign was to introduce Pepsi products one by one as appropriate mixers for alcoholic drinks.
  • details
    Microsite, POS, mobile app, field activities.
Pepsico Brands (2017)
Pepsico Brands (2017)
  • length
    3 min
  • Activations
    On-pack promotions, I/O product launch retail promotions, product comparison communication
  • details
    New-generation influencers (vloggers with referral codes for the promotions), creative OOH solutions, PR.
Tailor-made retail & HoReCa promotions (2018-19)
Tailor-made retail & HoReCa promotions (2018-19)
  • length
    4 sec
  • Activations
    The so-called third-party tailor-made promotions gained emphasis after 2018. Our company coordinated on-site and online key partner promotions for at least one brand every quarter.
  • details
    Classic POS communication, hostess promotions, AP code promotions, microsite, other on-field tools.
"Solutions
with balls"
Those clients and campaigns we did for them, that WE are proud of (case studies)
Our favourite projectsLet us present a selection of campaigns and their mechanisms from the past years that we especially enjoyed. The hero of these case studies is always the idea, and at times, we even literally lifted off the ground for the execution.
1/6
Borsodi - Bring your Friend Home for a Beer
Borsodi - Bring your Friend Home for a Beer
  • length
    3 min
  • Activations
    Borsodi
  • details
    During the campaign, participants could register on a microsite where they could tag a friend living in Borsod-Abaúj-Zemplén county to win a helicopter trip together.
Pepsi Vloggerivalry
Pepsi Vloggerivalry
  • length
    3 min
  • Activations
    Pepsi
  • details
    Previously, Pepsi was active mostly during the summer, so to change things up, the brand focused on Q1 2017 to lay the foundation of the summer campaign period. The solution was a contest series involving 4 famous Hungarian vloggers.
Mirinda Hide-and-seek
Mirinda Hide-and-seek
  • length
    2 min
  • Activations
    Mirinda
  • details
    How could a CSD brand gain recognition on social media platforms favored by young consumers after the biggest rival's immensely popular influencer content platorm on YouTube? Our idea: let's host a nationwide online hide-and-seek game!
Lay's Smile campaign
Lay's Smile campaign
  • length
    3 min
  • Activations
    Lay's
  • details
    We asked consumers to take photos with the new packaging and share them on social media with the hashtag #laysmosoly (#layssmile) to help raise 5,000,000 forints for Mosolyfestők Foundation.
UPC - A Day with György Korda
UPC - A Day with György Korda
  • length
    4 min
  • Activations
    UPC
  • details
    UPC wanted to thank the loyalty of their customers after reaching 500,000 subscribers. The 500,000th subscriber won György Korda for a day which we documented for the winner and the viewers’ pleasure.
E.ON V17
E.ON V17
  • length
    3 min
  • Activations
    E.ON
  • details
    On the summer of 2016, the company moved to its new headquarters in the V17 office building. The moving affected 500 employees who had to be prepared for the process, we had to introduce the location to them, and make their first few days in the new place as easy for them as possible.
RFP
We would be more than happy to hear all about your questions and ideas if you have something similar in mind.
Or ask for an offer if you feel.
RFP
Ádám Vaszary
Ádám Vaszary
Managing partner
+36 20 452 0669
Ádám Galambos
Ádám Galambos
Managing partner
+36 70 676 6636