Expect the Unexpected

Gossip

Gossip
gossip
The freshly rebranded and redesigned Positive Adamsky – now known as PDKY – represents more than just a new identity; it signals a bold new spirit of collaboration. A prime example of this evolution is its deepening partnership with pharmaceutical giant TEVA.
The newly rebranded Positive Adamsky (PDKY) creative agency group has appointed a new Creative Director. Vilmos Farkas, with over 25 years of experience and numerous award-winning campaigns to his name, joins the team.
Positive Adamsky is now also present under the name PDKY, both in Hungary and internationally. A new era begins with a renewed visual and professional identity, and the appointment of Vilmos Farkas as Creative Director, all driven by the spirit of "Expect the Unexpected."
Two members of Positive Adamsky's management team have won categories at the Agency People of the Year Award.